A Reputation 25 Years in the Making
More About
Our Company
Unlike other refurb centres we work on a 5–7-day refurb basis whereas our competitors often work on an average 5–7-day turnover on diamond cut any refurbs.
We at ELITE AWRS believe in giving our customers the very personal touch they deserve. We guarantee excellent high-quality repairs for your Alloy Wheels. Alloy Wheels are an expensive commodity, an important feature that transforms the look on your vehicle and replacing them can be a very costly process. This is where our expertise can help, to repair or customise so your Alloy Wheels look like new again.
We also offer expert services in bespoke finishes, including chrome applications, carbon fibre wheels, and a range of other finishes—delivering custom solutions tailored to your exact style and performance needs.
Mission Statement
To serve our customers with integrity and deliver the highest standard of service and workmanship. We are committed to providing exceptional quality in every aspect of our work, continuously developing our team, and constantly improving to exceed expectations. We also take pride in operating responsibly, with a focus on sustainability and environmental care.
Our Vision
To be the world’s most exciting leader in alloy wheel refurbishment business solutions. We will generate excitement through implementing pioneering ideas, problem solving & going beyond our customers’ expectations.
Core Values
- Teamwork through Trust and Respect
- Commitment to Customer Enthusiasm
- Accountability at all Levels
- Passion for Winning
Advantages of Our Service
Customer-Oriented
Service
We prioritize our customers' needs with personalized, responsive support. Your satisfaction drives everything we do.
Affordable
Prices
High-quality service doesn’t have to come at a high cost. We offer competitive rates to suit every budget.
Frequently Asked Question!
Who are Elite?
How long does a refurb take?
Why choose us?
- Providing quality, reliability, and loyalty to our customers.
- Customer-focused approach, with a commitment to excellent customer service.
- High-quality results with a focus on durability and longevity.
What type of damage can be repaired through refurbishment?
- Under the main refurbishment process, we are able to provide repairs for dents, scuffs, and scratches.
- We also provide CRACK repairs if required.
Is it possible to change the colour of my alloy wheels during refurbishment?
Can I still drive the car whilst my wheels are being refurbished?
At Elite AWRS we offer spare alloys, allowing the customer to leave the alloys at ELITE AWRS and continue with their day. Contact the team to find out if we provide spares for your vehicle.
How do I know if my wheels can be diamond cut?
- Diamond-cut alloys can only be cut a few times as the process entails shaving down the top layer of the face to get a pristine finish.
- Contact our team and our diamond cut technicians will assess your wheels to see if they have enough profile to be cut.
Is powder coat better than paint?
- Powder coating creates a thick, hard finish that is more durable than most painting finishes.
- This removes the possibility of the paint cracking under intense heat and stress.
How often should wheel alignment be done in uk?
Will my car drive better after an alignment?
Wheel alignment, can help your tires perform properly and help them last longer. It can also improve handling and keep your vehicle from pulling in one direction or vibrating strangely on the road.
